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3 posts tagged apple
3 posts tagged apple
Apple has almost $100 billion of cash on its books. Think about that. The company is a money making machine in its purest form. However, over the last few years, investors have been increasingly impatient with the growing hoard. Tomorrow, Tim Cook will hold a conference call to unveil Apple’s plan for the cash.
Here’s what I would like to see Apple do with the money: Do nothing. Keep it. I trust you.
One could argue that Apple should invest in R&D. They already do. Billions annually. And with their investments, technology boundaries are established and broken with every product release: data transfer, processors, display technology. Name the technology bet, and they (usually) win. (Okay, maybe they should invest another few billion in battery efficiency.)
One could argue Apple should acquire more companies. But they acquire companies all the time, and one never reads about a company acquired by Apple that had to be spun out 18 months later because it was a bad fit.
One could argue that Apple should pay a massive dividend. But Apple’s a growth company. Albeit a likely trillion dollar market cap growth company, but a growth company nonetheless. If you’re investing in Apple technology for a dividend…invest in Verizon.
One could argue that Apple should buy back shares to increase share price. Seriously? If Apple shares climb any higher, it will be knocking on the door of BRK.B.
When I read that investors are nervous about the cash on Apple’s books, I feel like asking the question another way: Where else would you like it to be? Apple is one of the most efficient companies - ever. They’re efficient in their organizational structure, supply chain, distribution chain, product roadmap, succession plans, product recalls…even their product flops are efficiently swept under the rug of the consumers consciousness, succeeded by another blockbuster.
Think about it this way: If Apple keeps piling up cash at the pace they have for the last few years, they’ll displace the country where most of these great products are made as the largest buyer of the treasury securities needed to support the country where they’re most consumed.
Well, maybe they don’t have quite that much cash. But see, for a second there you weren’t worried about how much they do have.
The timing of this announcement speaks volumes - sent to Apple employees in the middle of the night prior to a stock market holiday. Something is likely very wrong with the health of Steve Jobs. His strength through pancreatic cancer and a liver transplant have been nothing less than extraordinary. I hope he is able to turn his remarkable vision inward. And prevail.